Step Into Style and Comfort: Margaux Teams Up with Aminatou Sow for a Holiday Shoe Celebration
A single year can transform visions into reality—and Margaux, the New York City-based shoe brand founded by Sarah Pierson and Alexa Buckley Roussel, knows this firsthand. In pursuit of the ultimate party shoe that combines style, comfort, and inclusivity, Margaux joined forces with the multi-talented writer Aminatou Sow. Their collaboration came full circle at a dazzling Thursday night celebration marking the launch of the Aminatou Sow for Margaux holiday shoe collection.
"We first met Aminatou at a dinner we hosted in Brooklyn, and the connection was immediate," Roussel shared. "She mentioned the challenge of finding stylish shoes in size 12, and to our surprise, she had already been wearing Margaux shoes. That sparked the idea to create a collection that champions both fashion and inclusive sizing, going up to size 45." The outcome? Chic, city-ready designs featuring flats, low heels, and highly walkable silhouettes—perfect for dancing the night away without worrying about sore feet or expensive cab rides. Pierson emphasized, "Our design philosophy is simple: we make shoes we ourselves want to wear. The true test of any product is whether we and our customers live in it every day."
The festive launch took place at the newly opened Bar Rêve in Brooklyn’s Cobble Hill neighborhood, a venue inspired by the elegance of the Belle Époque era. A-list attendees included Constance Wu, Busy Philipps, Merritt Wever, Hunter Abrams, Gabriella Karefa-Johnson, Willie Norris, and Kamyiis Mclean, all mingling amid the chic, Paris-meets-Brooklyn atmosphere.
Guests enjoyed a luxurious spread featuring caviar-topped potato croquettes and playful, retro pigs in a blanket, complemented by cocktails reminiscent of a Parisian salon. Carolina Malabet’s lush floral arrangements added depth to the ambiance, while Hope 808’s music set the perfect rhythm for the evening. A creatively carved ice block showcased the holiday shoe collection, serving double duty as a stylish vodka luge.
Leopard prints and satin details became recurring motifs of the night. "Our bond with Aminatou grew from a shared love of satins and animal prints," Roussel noted. "Seeing these elements come alive in the collection—and hearing the stories they tell—makes us incredibly proud."
As the night progressed, guests tested their new shoes on the dancefloor—a real-world demonstration of the collection’s comfort and durability. For Sow, city life demands shoes that can keep pace. The co-author of "Big Friendship" and creator of the Crème de la Crème Substack newsletter thrives on movement and spontaneity, whether hopping from club to plane to party. "Bus! Club! Another Club! Another Club! Plane, next place, no sleep, no fear: that's the energy I embrace during the holidays," she laughed, embodying the effortless balance of style and practicality that defines the collaboration.
But here's where it gets controversial: can a shoe brand truly merge high fashion with functional city living for all sizes, or is it still a luxury dream for most? Share your thoughts—do inclusivity and style always go hand-in-hand in the world of designer footwear, or is there still a gap waiting to be filled?